Category: Customer Experience

Hearing The Voice Of Customer Can Change The Choice Of Customer

For building a great business continuous acquisition has to be supported by a steady customer retention. Since customer retention is less expensive than new customer acquisition, hanging on to your customers will prove to be the most cost-effective strategy for your business. Knowing your customers, what they like, what they don’t like and giving priorities

Continue reading

How to Build a Proactive Customer Service for Your Business from Scratch!

The new and very efficient trend in the customer support field is a ‘proactive customer support’ in which businesses make the first move to help customers. These businesses go out of their way to first find potential problems and then resolve them before customers need to ask for help. By providing such zealous services, a seller shares not

Continue reading

A good quality Customer Relationship Management is the base of a phenomenal brand

Keeping pace with rapid changes in the business and market is necessary to create and keep a customer. Today’s market requires getting close to the customers, so close that you tell them what they need well before they realize it themselves. This is what Steve Jobs, the co-founder of Apple, believed in since the beginning.

Continue reading

Can Constructive Customer Management Impact the Customer Retention Rate?

Would you forget a customer that bought your product once, 3 months back or even the one that gave you numerous referrals a year ago? Same way, I am sure you are unlikely to forget the one that gave you a bad review. Customers-current, satisfied or unsatisfied, all are equally essential for driving your brand

Continue reading

Can Businesses Increase Customer Loyalty Without Increasing Its Cost?

Capturing a new customer might just turn out to be a tad more expensive for your business than selling to an existing one. At the same time, it is also possible to increase revenue from existing customer base by 2X, using smart loyalty marketing and remarketing techniques.  Hence, customer loyalty may very well, pay you

Continue reading